2026-03-20 04:15:30
“赏花+”激活文旅消费活力
\u003cdiv class=\"rich_media_content\"\u003e\u003c!--NO_AD_ERROR_8_1I2--\u003e\u003c!--VIDEO_0--\u003e\u003cspan style=\"text-align: center;font-size: 13px;color: rgb(136, 136, 136); line-height: 14px;margin-bottom: 22px;margin-top: 8px; display: block;\"\u003e\u003c/span\u003e\u003cp\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 32px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: start; text-indent: 2em\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e央视网消息\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/strong\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e（新闻联播）：春日里，各地围绕“赏花”推出一系列新体验、新玩法，进一步激发文旅消费活力。\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 0px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: center; text-indent: 0px\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e\u003c!--IMG_0--\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 32px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: start; text-indent: 2em\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e春回大地，花开中国。在湖南汉寿，50多万亩的油菜花迎来盛花期，游客们赏花、露营，尽享春日田园风光，带动当地乡村休闲消费持续火热。在安徽望江县、重庆荣昌区等地，人们或漫步花间，或挥动画笔，定格春天的气息。各地以花为媒，推出酿蜜、榨油、农家乐等体验活动，让游客在赏花之余还能品尝地道美食、感受传统农耕文化。在福建宁德屏南县，金色花海铺满田野山坡，与古朴民居相映成趣。依托生态优势，当地将村舍改造成咖啡馆、书店、茶馆，既盘活了闲置资源，也丰富了旅游业态。\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 0px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: center; text-indent: 0px\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e\u003c!--IMG_1--\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 32px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: start; text-indent: 2em\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e在四川成都，乘坐热气球，将天府田园的诗意与浪漫尽收眼底；在云南昆明，乘坐观光慢火车穿行花海。各地围绕赏花，持续拓展文旅新体验。上海打造“游园赏花+商圈消费”，将赏花与购物、文化、休闲深度融合，推出系列主题活动和专属折扣。在浙江杭州西湖畔，�万株各色鲜花次第盛放。今年，西湖围绕赏花推出全新设计的文创产品，受到年轻人的追捧。 \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 0px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: center; text-indent: 0px\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e\u003c!--IMG_2--\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cp style=\"background-color: rgb(255, 255, 255); line-height: 32px; margin-bottom: 30px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding: 0px; text-align: start; text-indent: 2em\"\u003e\u003cspan style=\"font-size: 18px\"\u003e\u003cspan style=\"color: rgb(51, 51, 51)\"\u003e\u003cspan style=\"background-color: rgb(255, 255, 255)\"\u003e\u003cspan style=\"letter-spacing: normal\"\u003e网络平台最新数据显示，3月以来，旅游度假类商品成交额大幅增长，“踏青”“赏花”“春游”等关键词搜索热度环比上.8倍，1天短途周边游成为出游首选，展现更多元的消费体验。\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c!--NO_AD_0--\u003e\u003c!--EOP_0--\u003e\u003c!--NO_AD_1--\u003e\u003c!--EOP_1--\u003e\u003c!--NO_AD_2--\u003e\u003c!--EOP_2--\u003e\u003c!--NO_AD_3--\u003e\u003c!--EOP_3--\u003e\u003c!--NO_AD_4--\u003e\u003c!--EOP_4--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_4--\u003e\u003c!--PARAGRAPH_3--\u003e\u003c!--PARAGRAPH_2--\u003e\u003c!--PARAGRAPH_1--\u003e\u003c!--PARAGRAPH_0--\u003e\u003cdiv powered-by=\"ex-editor\"\u003e\u003c/div\u003e\u003cstyle\u003e.rich_media_content{--news-tabel-th-night-color: #444444;--news-font-day-color: #333;--news-font-night-color: #d9d9d9;--news-bottom-distance: 22px}.rich_media_content p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:.5px;line-height:30px;margin-bottom:var(--news-bottom-distance);word-wrap:break-word}.rich_media_content .qn-editor-copy p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:unset;line-height:unset;margin-bottom:unset;word-wrap:unset}.rich_media_content{color:var(--news-font-day-color);font-size:18px}@media(prefers-color-scheme:dark){body:not([data-weui-theme=light]):not([dark-mode-disable=true]) .rich_media_content p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:.5px;line-height:30px;margin-bottom:var(--news-bottom-distance);word-wrap:break-word}body:not([data-weui-theme=light]):not([dark-mode-disable=true]) .rich_media_content .qn-editor-copy p:not([data-exeditor-arbitrary-box=image-box]):not(.qn-editor-copy){letter-spacing:unset;line-height:unset;margin-bottom:unset;word-wrap:unset}body:not([data-weui-theme=light]):not([dark-mode-disable=true]) .rich_media_content{color:var(--news-font-night-color)}}.data_color_scheme_dark .rich_media_content p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:.5px;line-height:30px;margin-bottom:var(--news-bottom-distance);word-wrap:break-word}.data_color_scheme_dark .rich_media_content .qn-editor-copy p:not([data-exeditor-arbitrary-box=image-box]){letter-spacing:unset;line-height:unset;margin-bottom:unset;word-wrap:unset}.data_color_scheme_dark .rich_media_content{color:var(--news-font-night-color)}.data_color_scheme_dark .rich_media_content{font-size:18px}.rich_media_content p[data-exeditor-arbitrary-box=image-box]{margin-bottom:11px}.rich_media_content\u003ediv:not(.qnt-video),.rich_media_content\u003esection{margin-bottom:var(--news-bottom-distance)}.rich_media_content hr{margin-bottom:var(--news-bottom-distance)}.rich_media_content .link_list{margin:0;margin-top:20px;min-height:0!important}.rich_media_content blockquote{background:#f9f9f9;border-left:6px solid #ccc;margin:1.5em 10px;padding:.5em 10px}.rich_media_content blockquote p{margin-bottom:0!important}.data_color_scheme_dark .rich_media_content blockquote{background:#323232}@media(prefers-color-scheme:dark){body:not([data-weui-theme=light]):not([dark-mode-disable=true]) .rich_media_content blockquote{background:#323232}}.rich_media_content ol[data-ex-list]{--ol-start: 1;--ol-list-style-type: decimal;list-style-type:none;counter-reset:olCounter calc(var(--ol-start,1) - 1);position:relative}.rich_media_content ol[data-ex-list]\u003eli\u003e:first-child::before{content:counter(olCounter,var(--ol-list-style-type)) '. 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